St. Martin's.

Setting the Standard in Map Guides for the Budget Travelers.

  • Client:

    St. Martin's Press

    Industry:

    Corporate

  • The Brief

    First introduced in 1994 with over 4 million copies in print, VanDam helped St. Martin's Press to set the standard for a successful brand extension.

  • The Solution

    From restaurant listings to suggested itineraries you can find anything you ever wanted to know about anywhere you ever wanted to go. Includes 40 page booklet with pithy reviews.

    All major travel book publishers have followed this example.